PR and Content Marketing Manager
AlphaConcepts is an influencer marketing platform that provides a systematic way of connecting brands to influencers efficiently. Digital crowds drive modern culture, our concept arises from the most valuable form of marketing, Word-of-Mouth (WoM). Our vision is to be the most trusted influencer marketing platform in the world and to build the future of advertising through creating technology that matters for social influencers.
We are looking for ENTHUSIASTIC and DRIVEN people to join our team and help us with our public relations and B2B content marketing needs. The company is headquartered in Hong Kong and we’re looking for home-based individuals who can work on a FULL-TIME basis. Our goal is also to develop talented individuals through training and exposure in a startup culture. (You will be given a path for career growth potentially as our Country Manager if performance is extraordinary!)
· Accountable for all B2B content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
· Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement.
· Editorial calendar and organization workflows must be developed and managed.
· Channel management of digital content hubs and all supporting social channels including email / newsletter distribution.
· Creating materials such as short e-books, blogs, etc
· Handling press inquiries. Gathering press contacts in Asia Pacific and engaging with them
· At least 2 years experience in writing or creating content for the web/blog/media portal
· Editorial mindset that seeks to understand what audiences consume and how to create it
· Ability to analyze and present content and social performance
· Experience with wordpress, Google analytics, Slideshare, and top social channels
· Organizational skills, detail-oriented
· Language: English, Chinese is a plus
· Microsoft and Google applications
· PHP24,000 per month